We do price checks weekly and we noticed that average prices for Samsung 970 series M.2 SSD drives have been cut.
Semiconductor prices have long been studied in economics as this industry has some interesting dynamics. When sales fall, price cuts stimulate demand. Eventually the market saturates again and sales fall. The cycle repeats ad nauseum.
Some of the older 960 series are still available at reduced prices. The price cuts for the 970 series will pressure prices across the industry.